Objects
Things that remind people of Pana.
Brand association
Objects are the things associated with Pana’s customers and the brand: what they carry, keep close and reach for while they work. When people see them, they should think of Pana.
Analogue and well used. Pana sits alongside these, never in place of them.
- Notebooks, well used
- Wired headphones
- Earplugs
- A stack of books
- A coffee to go
- A laptop held close

Well-used notebooks and a good pen: analogue tools that stay on the desk.

Bright, useful things: a notebook, a timer and good scissors.

Pencils out, mat down: the making part.

A laptop on a red folding chair: working wherever it fits.

A real book, with a phone to catch the good lines.

A magazine, glasses and a cup: slow reading at the table.

An old calculator with something new to say.